Monday, July 28, 2025

Park Shin Hye 박신혜 at ITSU massage chair promotion - 1 Utama (27 July 2025)

































Park Shin Hye’s fans are in for a treat.  After an absence of almost 9 years , Park has finally step foot in Malaysia once again.  This time, as the ambassador of ITSU’s new massage chair, “VVS”. The good news is ITSU has lined- up two special appearances instead of merely one session.  The first function is at 1Utama, followed by another at IOI mall.  The event was very well organized and started on-time (no long unnecessary delay like the dreaded Bonia event last year).  There is no overzealous security blocking fans’ view or allocating prominent spots for “syok sendiri” (self absorbed) influencers/KOLs. Genuine fans are given the priority to be at close range with the “Judge from hell” star.  Kudos to the event organizer and ITSU ! Even the emcee was a breeze of fresh air (fluent in Malay, English and Chinese) and not lame like most of MYFM’s deejays. Prior to Park’s appearance, a local dance group entertained the audience with a medley of k-pop hits for around 15 minutes.  Donning a white dress with hair extension (she was spotted with a short hair- do at the airport), Park exudes such elegant aura as she made her way to the stage.  Park greeted the elated fans and officiated the event by autographing the VVS massage chair before moving on to a short Q&A session (watch the clips for more details). Apparently ITSU’s VVS Empress is no ordinary massage chair.  Aside from having the massage feature, it also comes with a state of the art vibrating mode which aids weight loss without having to exert yourself physically.  The size is pretty small, just nice for home owners who doesn’t have much space to spare. Park shared that usually she is tired when filming commercial but it’s not the case this time. She felt relax and very comfortable as she is able to enjoy the multiple features of the massage chair during the commercial shoot.  I have to admit the size and slimming function have piqued my interest as well. ITSU clients also have the chance of taking a group photo with the celebrity. Park also mentioned that her fave k-pop song at the moment is “Golden” (the song from Netflix’s “Kpop Demon Hunters”). Park received massive accolades recently after her kpop dance routine at her 2025 fans meeting went viral. Her cool and skillful dance moves left many surprised and captivated.